About me

About me

About me

Black and white portrait of a man
Black and white portrait of a man
Black and white portrait of a man

I started working on construction crews at age 14, where I was typically the only woman on site. My early work experiences gave me a deep understanding of team dynamics, communication and expectation-setting, and the relationship between planning and execution. Fascinated by the relationship between author, audience, and message from an early age, I studied literary theory in college; my thesis explored the subjectivity of nonfiction. Early in my career, I worked at Ziba, a global design and innovation agency, contributing to Logitech, HP, and Starbucks accounts.

As a consultant, I later guided a manufacturing firm through momentous new federal regulations where I repurposed compliance activities into marketing efforts, creating sales dividends and a 3x increase in company valuation in 18 months despite prevailing wisdom that my client would end up being sold for parts. I've worked with bold innovators like Collecteurs, a culture tech company that developed a unique digital platform to empower high-end collectors disenchanted by traditional avenues of art commerce. And I led the value-building efforts of an edtech startup that resulted in its acquisition by the sector’s biggest player in less than two years.

I'm currently a member of the Li.st and a Board Member at the private global network Ladies Who Strategize. I also served on the Forté Foundation's Board of Directors. I frequently speak and write about gender equity and how to align internal efforts with business goals.

CLIENT FEEDBACK
CLIENT FEEDBACK
Black and white avatar

She's all you could ever hope for.

After being around her for even a bit, I needed a mug that says 'Be more Tasha.'

Nicole Ingra
DIRECTOR OF STRATEGY & INSIGHT
CLIENT FEEDBACK
CLIENT FEEDBACK

Real-world field experience

from heavy industry to professional services, leading edge tech to bleeding edge cultural initiatives

What you can expect from me:

What you can expect from me:

What you can expect from me:

Candor
Candor
Candor

Nobody is served if I just tell you what you want to hear. I'll be nice about it, but let's not work together if you aren't ready to be respectfully challenged.

Nobody is served if I just tell you what you want to hear. I'll be nice about it, but let's not work together if you aren't ready to be respectfully challenged.

Nobody is served if I just tell you what you want to hear. I'll be nice about it, but let's not work together if you aren't ready to be respectfully challenged.

Speed
Speed
Speed

You'll get the greatest value from me if we can make decisions in a fairly rapid cadence. Trap me in committees or group-think and we'll both be unhappy. That said, I won't pressure you into directions that don't sit right.

You'll get the greatest value from me if we can make decisions in a fairly rapid cadence. Trap me in committees or group-think and we'll both be unhappy. That said, I won't pressure you into directions that don't sit right.

You'll get the greatest value from me if we can make decisions in a fairly rapid cadence. Trap me in committees or group-think and we'll both be unhappy. That said, I won't pressure you into directions that don't sit right.

Innovation
Innovation
Innovation
Part of my job is to explore and stress-test your options. That means I may consider a path you haven't yet. If I think it's worth talking about, we will, even if it doesn't make immediate sense on the surface.
Part of my job is to explore and stress-test your options. That means I may consider a path you haven't yet. If I think it's worth talking about, we will, even if it doesn't make immediate sense on the surface.
Part of my job is to explore and stress-test your options. That means I may consider a path you haven't yet. If I think it's worth talking about, we will, even if it doesn't make immediate sense on the surface.
Collaboration
Collaboration
Collaboration

Whether I'm working with just you or your entire team, I'll bring my high emotion intelligence and generative spirit to the mix.

Whether I'm working with just you or your entire team, I'll bring my high emotion intelligence and generative spirit to the mix.
Whether I'm working with just you or your entire team, I'll bring my high emotion intelligence and generative spirit to the mix.
WORKING TOGETHER
WORKING TOGETHER
Tasha Gideon / Verrah LLC
STRATEGY, Operations, and project management
CURRENT TIMEZONE: Eastern USA (UTC/GMT-04:00) 

This website is for informational purposes only is not intended nor implied to be financial, business, or legal advice.

© 2024 Verrah LLC dba Tasha Gideon All Rights Reserved

Tasha Gideon / Verrah LLC
STRATEGY, Operations, and project management
CURRENT TIMEZONE: Eastern USA (UTC/GMT-04:00) 

This website is for informational purposes only is not intended nor implied to be financial, business, or legal advice.

© 2024 Verrah LLC dba Tasha Gideon All Rights Reserved

Tasha Gideon / Verrah LLC
STRATEGY, Operations, and project management
CURRENT TIMEZONE: Eastern USA (UTC/GMT-04:00) 

This website is for informational purposes only is not intended nor implied to be financial, business, or legal advice.

© 2024 Verrah LLC dba Tasha Gideon All Rights Reserved